Disney x 2!

We started the day with a very interesting and informative visit to Walt Disney headquarters, where we were privileged to gain an insight to some of Disney's marketing strategies and goals for the coming year from Jo Pascoe, marketing manager for consumer products.  It was also interesting to hear about the cohesiveness of the different Disney business units and the ways in which marketing resources can be harnessed to support new initiatives as necessary. 
And then it was off to Disneyland!!  Call me a big kid, but it was a really, really fun day with lots of rides and laughs.  We split off into a group of eight and had a ball going on Pirates of the Caribbean, Splash Mountain, Big Thunder Mountain Railroad, Space Mountain, the Matterhorn Bobsleds, Indiana Jones, Star Tours and the Haunted Mansion.  We caught the tail end of the Celebrate 2010 parade and had a bit of time for shopping at the end.  Unfortuntely being a Thursday the park was only open until 8pm and there were no fireworks, but we had a fantastic day anyway.
Today concluded the formal part of our program - it's hard to believe it has already come to an end but it has been an amazing experience and it has been wonderful to share it with such great people!!!